TJ Orr

A hallmark of mature marketing procurement organizations is move beyond traditional sourcing activities and drive value through category management. Our leading panel of experts will provide their perspective on how they’ve reached maturity in their own organization and move past the typical roadblocks that all sourcing organizations face in implementing this endeavor. Key takeaways are expected to include:

• Where and how procurement can deliver value through category management focused on long term strategic goals
• How to set your organization up for success and properly execute category management.
• Key techniques to brainstorm ideas with your stakeholder ideas and move them through analysis, feasibility, strategy development, and finally execution
• Examples of how category management has provided value within their respective organizations